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Who I Am | Online Personal Shopping & Styling Service

Who I am

Born and raised in southern Italy and trained in the heart of London, I have made a career in fashion working as a Designer and Product developer.

From an early age, when I used to cut my pantyhose to make clothes for my endless Barbie dolls, I knew that my future would be surrounded by shoes, dresses and colours which have always caught my eye.

I believe style is a simple yet powerful way to express who we are, and everyone should embrace their own unique style. It’s not about age, trends, or price tags—it’s about how you feel and the confidence you exude in the clothes you wear. It’s about knowing how to choose and combine the right pieces that make your way of dressing distinctly yours.

Constantly pursuing new goals, enthusiasm and perseverance are the values that have always driven me to take initiative and see tasks through to completion. Over the years spent designing and developing collections, I have embraced a passion for styling. Creating outfits has naturally extended my work, fueled by a fascination with fashion’s transformative power. I find great satisfaction in helping friends and family navigate their style choices, guiding them on what to buy and how to wear it to feel confident and authentic in their looks.

Who I Am

Who I am

This is the reason I got thinking to deep my studies in personal fashion styling at the University of Art of London  and I’ve created a new Online Personal Shopping service to provide a modern and personalized style service to help people shop online, with a tailored selection of looks to uncover their authentic style, improving their appearance and make them feel amazing.

Over the last few years, online shopping has increased daily, but the choices online seem Infinite. We can scroll through hundreds of little black dresses and thousands of pairs of jeans and so on. This is how I got the idea to bring my styling advice to people who are busy, love fashion and need help.

The result is i LOVE SHOPPING.

Buy less, choose well!

Who I Am