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5 Colors You Need to Start Wearing Now

Autumnal shades dominate the color palette for 2024, setting the stage for a stylish and sophisticated season. Ranging from traditional dark tones to soft hues, get ready to embrace these 5 color trends that will lead the season:

Olive Green
In a warm, earthy hue, olive green is the dominant color trend for Fall/Winter 2024. Versatile and deep, it’s reflected in the collections of leading designers and fashion houses as a symbol of sophistication and casual elegance.

Pollen Yellow
Emerging as one of the winter brights, pollen yellow exudes a heart-warmig and  nostalgic glow. This timeless, affirming tone is ideal for adding a pop of color to your winter wardrobe and pairs easily with midnight blue, warm amber and nutshell.

Ground Coffee
Perfect for fall, the warm and rich shade of Intense ground coffee evokes feelings of stability. From outerwear to monochromatic tailoring, the runways have proven the versatility of this delectable dark tone to be truly unmatched.

Carbon Grey
This core color of the year menswear offers a sleek alternative to head-to-toe black styling, featuring cool grey-on-grey tones. If you prefer different combinations, it pairs particularly well with elemental blues, pinks, and cool matcha.

Intense Rust
New and classic, intense rust is a warm deep shade of red traditional that evokes feelings of stability balancing luxury with a raw. This timeless, affirming tone is ideal for matching with elemental blue and cool matcha.

Artwork: Stefania Di Tota